마쯔야(신세계백화점본점)
Japanese
Japanese cuisine has deep roots in Seoul, shaped by geographic proximity and a long shared history. Seoul-style Japanese restaurants range from affordable sushi conveyor belts and ramen shops to high-end omakase counters. Quality fish is flown in daily, and Korean chefs often put their own spin on Japanese classics — thicker broths, spicier condiments, and seasonal Korean ingredients woven into traditional recipes.
Jung-gu
Jung-gu sits at the geographic and commercial center of Seoul, encompassing Myeongdong (K-beauty and street food), Namdaemun Market, and the financial district. The food here spans the full range — from tourist-facing street stalls in Myeongdong to understated lunch joints serving office workers, and traditional Korean restaurants that have operated for decades without needing to advertise.
