Places Guide

COEX K-Pop Square: Where Huntrix's "Golden" Went Viral

Explore COEX K-Pop Square in Gangnam where Huntrix's "Golden" debut plays on Korea's largest LED screen, plus Starfield Library and underground shopping.

COEX K-Pop Square: Where Huntrix's "Golden" Went Viral
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Quick Facts

What You Need to Know

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Location
Seoul
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Type
kpop-demon-hunters
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Best Time
Year-round
Location

Find It on the Map

Getting There

From Myeongdong Station

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Subway Β· 35 min
Line 4 Myeongdong β†’ Dongdaemun History & Culture Park (transfer Line 2) β†’ Samseong Station
Exit 5 or 6 (underground connected) β†’ Direct underground connection to COEX Mall
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Bus Β· 45 min
Bus #472 from Myeongdong β†’ COEX β†’ 3 min
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Taxi Β· 25-35 min
Estimated fare: 12,000-18,000 KRW
Overview

About This Place

COEX K-Pop Square (μ½”μ—‘μŠ€ μΌ€μ΄νŒ κ΄‘μž₯)

In the heart of Gangnam, COEX K-Pop Square features Korea's largest curved LED screen β€” the same screen that broadcasts Huntrix's chart-topping debut single "Golden" in Netflix's KPop Demon Hunters. This public plaza has become a pilgrimage site for fans recreating the film's viral music scenes.

The KPop Demon Hunters Connection

The massive COEX LED billboard plays a pivotal role in establishing Huntrix's stardom in the film:

  • "Golden" Debut: The billboard broadcasts Huntrix's debut single to the crowd below β€” a scene that mirrors real K-pop comeback announcements
  • 3D Wave Billboard: The famous optical illusion wave effect appears when Huntrix's power surges
  • Fan Gathering: The plaza fills with animated fans watching the broadcast, reflecting real-life fan events held here

What to See & Do

  • K-Pop Square LED Screen: Watch K-pop music videos and visual art on the 80m-wide curved screen
  • Starfield Library: Instagram-famous two-story library inside COEX Mall with 50,000+ books
  • COEX Aquarium: One of Korea's largest aquariums with 40,000+ marine creatures
  • SM Town artium: K-pop merchandise and hologram concerts nearby
  • Bongeunsa Temple: A 1,200-year-old Buddhist temple right behind the modern complex

Fan Photo Spots

  • Center of the Plaza: Get the full LED screen in your shot β€” best at dusk when the screen is brightest
  • Starfield Library Balcony: The towering bookshelves make a stunning backdrop
  • Night Reflections: The glass facade of COEX reflects the LED content beautifully after dark

Nearby K-Pop Spots

COEX is in Gangnam β€” Korea's K-pop heartland. Combine your visit with:

  • K-Star Road: Just 2 subway stops away, featuring GangnamDol bear statues for each K-pop group
  • Cheongdam-dong Luxury Street: Where many K-pop agencies and celebrity hangouts are located

Practical Information

  • Hours: Plaza open 24/7 / COEX Mall 10:30AM–10:00PM
  • Admission: Free (plaza and Starfield Library)
  • Duration: 2–3 hours (with mall exploration)
  • Nearest Station: Samseong Station (Line 2, Exit 5/6) β€” directly connected underground
  • Tip: Visit during blue hour (sunset) for the most dramatic LED screen photos
Nearby Dining

Restaurants Near This Area

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